Designer Collection
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The Designer Collection from Payne consists of a versatile range of speciality tear tapes employing sophisticated design and engraving techniques to achieve dynamic hi-tech print finishes in line with current market trends.
These eye-catching, cost effective branding & communicaiton tapes will complement your packaging and enhance your brand.
The premium positioning of the message can enhance brand values, promote product extensions or innovations and can direct the consumer to SMS or website promotions
Currently the Collection comprises the following varieties:
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Elements - the Elements range is the first step to branding on a tear tape using simple fonts and logos in one or two colours
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Precision - with the Precision range, accurate print registration between colours can be achieved using up to 10 print stations
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Duo - one tape with the added value of two messages. The main point of sale message is printed on the front of the tape and a second message is revealed upon opening
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Silks - a range of transparent inks available in a wide spectrum of colours to give a ribbon effect finish designed to add an elegant, feminine touch to a brand
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Waves - using a combination of vignette cylinders, Waves provides a subtle blend of toning colours
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T2P - created to be used in conjunction with specialist packaging equipment, T2P designs are registered to the pack in specified areas providing high impact shelf appeal as the message will always appear in the same position. Clear sections may be incorporated into the design to ensure that important regulatory information is not obscured
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Tab - using T2P technology, Tab marks can be incorporated into the design to allow ease of access to the pack
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Impact - using photo-gravure technology, the Impact range of tear tapes offer unequalled opportunities for full colour creativity. Any graphical image can be re-created

Prism - Incorporating a selected range of decorative holographic film, the sparkling prismatic patterns can be overprinted for a high impact, premium effect where on-pack appeal is a key element of the marketing mix.
Widewidth - Wide width tapes offer greater on-shelf and pack appeal together with enhanced messaging opportunities. The tapes can be easily changed and also provide an opportunity to carry barcode / QR code information. They are available in widths of up to 30mm. Click here to view the datasheet.
For more information on how we can help find new ways for you to communicate with your customers please complete our on-line form.


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