There’s nothing good value about a large “value” pack if the contents lose their freshness and are thrown away before they’re finished.
No wonder 34% of consumers polled said they would pay more for resealability. Which means a resealable pack can add value to your brand as well as offering value for money to your customers.
Packaging is as much a part of your product as any of its ingredients.It affects consumers’ perceptions, brand impressions and consumption behaviour.
So it’s hardly surprising that the best way to obtain advantage in an overloaded consumer goods market is through innovation in packaging.
And no-one is more innovative than us.
Counterfeit products such as pharmaceuticals can lead to catastrophic – even fatal – results. So packaging must work hard to protect the product it contains, the brand owner and the consumer.
From clearly demonstrating tamper evidence to building in sophisticated authentication technologies we can help you to reassure your consumer.